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How SEO Sutherland Shire works

Google states that up to 80% of searches look for a product or service and a local suburb or city. You likely searched SEO Sutherland Shire and want to get found online through the power of search engine optimisation. Understandably businesses from the Sydney Harbour Bridge to Cronulla in Sydney want to be found for SEO agency Sutherland Shire if they do what I do.. rank websites or more specifically pages of websites.

Naturally, ranking number one for SEO Agency in Sutherland Shire is my main focus as a digital marketing agency in the Sutherland Shire of Sydney. If you are looking to get your business more inquiries from the power of the internet then you need expert SEO support from Mink Media.

Your Local Sutherland Shire SEO Agency

As a local business owner, I understand the importance of getting local traffic and customers to my website. Over 68% of clicks are given to the top 4 positions on the search results page so it is important you speak to a team that know the Sutherland Shire suburbs and can get you there.

Let us show you the tried and tested process that we have developed to ensure that your business can outrank your competition for local searches. If your target is the city of Sydney just understand that more competitive terms for cities take time as they are highly competitive terms. We have a number of clients ranking for not only Sydney searches but general keywords Australia wide in industries as competitive as Finance, Brokering, House Cleaning & Entertainment Systems.

Thanks for the new website. Made it easy to sort out.
kieran murphy
kieran murphy
01:15 12 Apr 20
Recently had the pleasure of dealing with John at Mink Media. Good guy and a straight shooter about all things SEO.
Brian M Logan
Brian M Logan
03:27 26 Feb 20
Since we are using Mink Media for the last year, we have had an increase in calls and emails. This has only happened because of hard work of John and his company. John is very passionate about what he is doing, and he is always available to help and support. No matter when you text or call him he will be in touch with you soon. He makes things happen. His services are reasonable priced.
Leila BozorgKian
Leila BozorgKian
23:51 25 Feb 20
Thank you to the team at MinkMedia, they work hard to understand the needs of your business and taylor their services to suit. Great service.
Mirko Nad
Mirko Nad
20:27 30 Jan 20
John and the team at Mink have delivered a first class SEO package. Great to work with. Highly recommend
paul nealgrove
paul nealgrove
02:22 16 Nov 19
Quick, efficient service. Love the new website. John is very contactable and always happy to help and improve the site 🙂
Bear Child Care
Bear Child Care
03:40 11 Apr 19
I’ve only had John working on my SEO for just over 2 months and he has done so much more work on it than when I was with a so called top SEO company for over a year that done nothing for my rankings. Thanks John keep up the good work
DA Locksmiths
DA Locksmiths
23:41 12 Nov 18
Recently had the pleasure of dealing with John at Mink Media. Good guy and a real straight shooter about all things SEO. Highly recommended.
Brian M Logan
Brian M Logan
09:18 23 Jun 18
Fast, Efficient and Great service. We have been struggling to find the right company for our advertising but since we found John, our advertising has been a breeze, he is easy to deal with and we appreciate his guidance and creativity through the process. Highly recommend.
Mitch Pirotta
Mitch Pirotta
03:59 09 May 18
John is very passionate about what he does and he was able to explain what he is doing in words that I understood. He makes things happen, I don't need to chase him to get things done. His services are reasonable priced.....and I like to support local businesses.
H Olsen
H Olsen
05:43 18 Apr 18
John, of Mink media was able to achieve the ranking of 1st on page 1 for my highly specialized business in the US market. We currently rank better than old and more established sites.My business moved from the second or Third page to the top of page 1, it did involve a relaunch of of the website and expansion of content- but it was all well worth it!
Robert Waterhouse
Robert Waterhouse
11:57 19 Jan 18
Since using Mink Media for the last year we have had an increase in calls and emails. This has only been attributed to John and his company. I would recommend Mink Media to any small business needing any form of organic uplifting on the internet.
Prime Finance
Prime Finance
02:59 16 Jan 18

The SEO Process

Our agency SEO process is proven and always evolving to ensure we maintain currency with Google algorithms.

  1. We discuss your business goals and who you believe your target audience is in the Sutherland Shire or chosen area. This way we understand your business and the search terms you will likely require. We will also look at competitor sites for suggested keywords.
  2. If you have an existing website, an audit will determine your current rankings, areas of improvement and give an indication of what SEO package you require. As a leading seo consultant Sutherland Shire we’ve carefully refined this process.
  3. The audit provides a baseline to work from so if we work together you can see a measurable result from your investment
  4. A proposal is submitted detailing the keyword research, strategy to be employed onsite and budgets required.
  5. Month 1 consists of an extensive setup of your Google environment and social presence.
  6. Each month, reports are sent detailing keyword movement and updated audits of the website performance pulled from analytics and search console.
SEO or Search Engine Optimisation
mink media SEO process

Measuring Return On Investment om your SEO

The most effective measurement of success for our SEO agency clients is leads. We ensure that every event taken on your website is tracked, recorded and delivered to you each and every month.

By leads, we mean phone calls to your business, online form inquiries on your website and emails direct to your inbox wanting more information on your product and or service. If you have been in business long enough you will appreciate the costs of various digital marketing activities in the Sutherland Shire.

Investment in SEO like your business must be seen as a long-term investment. If you plan on being the local business for 10 to or 50 years, then you will need to have a discussion with Mink Media about an effective SEO Nothern Beaches strategy for your website. To get started simply fill out our inquiry form and one of our search engine optimization Sutherland Shire experts will be in touch with you within 24 hours.

Results Speak for themselves – See some results from some happy Mink Media Clients

effective measurement of success for SEO
3 month comparison 2017 to 2018 | 674% Increase in traffic
effective measurement of success for SEO
3 month comparison 2017 to 2018 | 5600 more website visitors in the same 3 month period

Contacting an SEO consultant Sutherland Shire

If you are a local business or provide a service from home perhaps then we are more than happy to come to you to go through an audit of your website, review your business goals and prepare a custom SEO campaign for you. Most large agencies send out an SEO Specialist to sell you on an SEO package, then pass your details to an account manager and then kindly get the work all complete overseas by a person who has never spoken to you and listened to your business goals. In my opinion, that is unacceptable and the truth is they end up playing Chinese whispers trying to work out what the original agreement and strategy were with the salesperson.

The Mink Media Sutherland Shire SEO Difference

As a small business owner, I understand the importance of knowing your business as well as my own. The SEO packages we offer are created by me, signed off by me in your agreement and delivered by me. That’s right! When you get a monthly report with results I created it myself and I review the result with you to ensure what we originally discussed is being worked on.

You see in the past I have worked with larger agencies and have seen accounts with 4 and 5 people managing various parts of the campaign having never spoken to the owner of the business. Not to mention the turn over of staff and handovers of accounts treating clients like a number.

At Mink Media, we are not only your Sutherland Shire SEO consultants but your remote digital marketing arm of your business. We advise on your online traffic and can even provide conversion tracking to your offline media to ensure you are getting a return on your marketing dollars.

To get started all we require is your website and a 45-minute session to discuss your next steps to grow your business presence online.

Why Do You Need SEO For Your Business?

Everyone uses search engines, users rely on them to answer questions, purchase online, or learn about certain products and services. If you are a local business, your customers are searching for reviews and directions close by. A customer may already know about your business, however, they will most likely type it into a search engine rather than the complete domain. You want to make sure your website is easy to find when customers are searching for it. SEO increases traffic to your site, if you provide quality content and have an easy to navigate website then Google will recognise this and reward you with a higher ranking.

When your website is ranked in the top results you will experience

  • A boost in awareness and traffic to the website
  • An increase in website sales
  • Potential customers will be exposed to your product or service
  • Ability to track results with data provided by Google Analytics and Search Console
  • A long term resolution that forms upon itself month on end
thinking mink

What is Organic Search Engine Optimisation?

As your local Sutherland Shire SEO agency, we will know your business inside out. We know just how to help you drive your page to the top of the search engine results page. Organic SEO is one of the greatest marketing strategies available to webmasters. Organic search results are sites listed on Google that matches closest to the user’s search query. Organic search results are completely free, and unlike paid ads on Google, you won’t be charged every time someone clicks on your website. It takes well-written content, a social media presence, link building strategies, and regular website maintenance to reach the top of the search engine results page for your specific keyword. Ranking your website organically is what SEO is all about.

SEO Content Writing

Content is an essential part of search optimisation. All SEO content created has been created with the aim of attracting search engine traffic. At Mink Media Sutherland Shire we ensure all content on your website is created for the user. Content for any website can range from product pages, articles and guides to glossaries, directories, and slideshows. Content and SEO overlap, they can be optimised to achieve high levels of volume, a targeted keyword, as well as a low quantity non-competitive keyword.


Blogs are a great way to add authority and depth to your website. They might not be the page you want your visitors to see first, however, blogs are ideal for users who are searching a specific topic, waiting for the right user to visit. Blog posts can be more personal, they are an easy way to target specific how-tos, DIY’s or showcase a personal experience related to your product or service. We make sure the topics and questions users are searching for are being targeted in your blogs. Blog posts are a good way to incorporate a local context on your website.

Search Engine Rankings

It takes time to build a great website, writing quality and shareable content, the process of backlinks, maintaining a site structure and building creditability. There are numerous factors affecting your website’s ranking, and finding these out is a lot of work as Google’s algorithm is consistently changing to catch those who are manipulating their search engine. As a Sutherland Shire SEO Agency, we take the time to ensure that your search engine ranking results are legitimate.

Google Maps Optimisation

Google Maps, Google My Business, Google Plus, etc. are all under Google, therefore it is extremely important that you are optimising these tools. Local listings are highly valuable to any business when offering a product or service locally. It is predominantly more beneficial for small local businesses and entrepreneurs as it gives the user the exact details about where your business is located and what time the business operates. Aiming for a decent rank in Google Maps is a great way to increase the visibility of your site in the search engine results page, offering improved local interest.

SEO Service Packages

Our SEO packages provide increasingly higher levels of support and web development depending on your website requirements. The Premium and Mink Packages are tailored to clients looking to rank for city searches that include Sydney as a focus keyword. If you are looking to rank for local searches such as SEO Sutherland Shire then the basic will be more than suitable.

Finally, be sure to review our extensive setup inclusions of your Google environment and social media and bookmarking pages. Be sure to review the service inclusions below and contact our team should you require an audit of your website. We will happily identify areas for improvement and suggest a package size that you require.

Service Areas within Sydney’s Sutherland Shire

Mink Media offer SEO services to all of the Sutherland Shire of Sydney. If you are looking for a dedicated SEO consultant that provides a great return on your investment, please call us for an obligation free assessment and quote of your business website.

We have helped local businesses with getting found online for Sutherland Shire searches. We service all of the Sutherland Shire region, assisting with local searches as well as broader city and national targeting.

Sutherland Shire Suburbs

Alfords Point, Allawah, Arncliffe, Audley, Bangor, Banksia, Barden Ridge, Bardwell Park, Beverly Hills, Bexley, Blakehurst, Bonnet Bay, Brighton-Le-Sands, Bundeena, Burraneer, Caringbah, Carlton, Carss Park, Como, Connells Point, Cronulla, Dolans Bay, Dolls Point, Engadine, Garie, Grays Point, Gymea, Gymea Bay, Heathcote, Hurstville, Illawong, Jannali, Kirrawee, Kogarah,Kogarah Bay, Kurnell, Kyeemagh, Lilli Pilli, Loftus, Lucas Heights, Lugarno, Menai, Miranda, Monterey, Mortdale, Narwee, Oatley, Oyster Bay, Peakhurst, Peakhurst Heights, Penshurst, Port Hacking, Ramsgate, Riverwood, Rockdale, Sandringham, Sans Souci, South Hurstville, Sutherland, Sylvania, Taren Point, Turrella, Warumbul, Waterfall, Wolli Creek, Woolooware, Woronora, Woronora Heights, Yarrawarrah, Yowie Bay